Brixi for ORM & CX

Protect the revenue you already earned.

Every angry review, unanswered DM, and late support reply erodes customer lifetime value. Brixi's Aria AI agents handle public and private conversations with sentiment-aware tone, Workflows route escalations to the right human in seconds, and the unified CRM keeps every touch in one record so recovery, retention, and advocacy moments never slip.

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AI response across public, private, and voice channels

24/7

sentiment-aware triage and routing

1 CRM

customer timeline from complaint to advocacy

ORM & CX — Brixi for ORM & CX

One platform across every orm & cx channel

InstagramFacebookVoice callsSupport inbox

Who it’s for

Built for every orm & cx sub-vertical

Same platform, tuned for how your specific segment sells, books and retains revenue.

01

Sentiment

Sentiment-aware AI triage

Detect tone, topic, and urgency across Instagram, Facebook, reviews, calls, and inbox — and respond or escalate automatically.

Where it hurts

  • A 2-hour delay on a public complaint destroys trust. Every minute of silence on a negative review or DM is revenue quietly leaving for a competitor.

What Brixi delivers

  • Detect tone, topic, and urgency across Instagram, Facebook, reviews, calls, and inbox — and respond or escalate automatically.
02

Omnichannel resolution in one timeline

Omnichannel resolution in one timeline

Coordinate replies, support calls, escalations, and follow-ups across every channel without losing customer context.

Where it hurts

  • Comments, reviews, DMs, support calls, and tickets live in different tools — so agents repeat discovery, customers repeat themselves, and revenue walks out the door.

What Brixi delivers

  • Coordinate replies, support calls, escalations, and follow-ups across every channel without losing customer context.
03

Reputation

Reputation-to-retention analytics

Measure issue sources, resolution speed, sentiment change, and the link between CX quality and churn.

Where it hurts

  • Even resolved issues rarely turn into advocacy. Without a closed loop on sentiment and retention, brands never reinvest recovered customers into loyalty revenue.

What Brixi delivers

  • Measure issue sources, resolution speed, sentiment change, and the link between CX quality and churn.
04

Brand

Brand-safe operational guardrails

Keep every AI reply aligned to approved tone, escalation logic, and brand-handling rules — protecting your public reputation.

Where it hurts

  • A 2-hour delay on a public complaint destroys trust. Every minute of silence on a negative review or DM is revenue quietly leaving for a competitor.

What Brixi delivers

  • Keep every AI reply aligned to approved tone, escalation logic, and brand-handling rules — protecting your public reputation.

How Brixi works for ORM & CX

A conversation layer that actually moves revenue

AI conversation

Sentiment-aware AI triage

Detect tone, topic, and urgency across Instagram, Facebook, reviews, calls, and inbox — and respond or escalate automatically. Brixi combines Aria voice and chat, Pulse buyer-intent intelligence, and workflow automation to run this without adding headcount — across Instagram, Facebook, Voice calls, Support inbox.

  • Detect tone, topic, and urgency across Instagram, Facebook, reviews, calls, and inbox — and respond or escalate automatically.
  • Native integration with Instagram and Facebook
  • Respond to negative public moments in under 3 seconds, 24/7
  • Dashboards built for your team’s weekly review
Omnichannel unified inbox across voice, chat and email

Pipeline truth

Omnichannel resolution in one timeline

Coordinate replies, support calls, escalations, and follow-ups across every channel without losing customer context. Brixi combines Aria voice and chat, Pulse buyer-intent intelligence, and workflow automation to run this without adding headcount — across Instagram, Facebook, Voice calls, Support inbox.

  • Coordinate replies, support calls, escalations, and follow-ups across every channel without losing customer context.
  • Native integration with Instagram and Facebook
  • Cut resolution time with one CRM timeline per customer
  • Dashboards built for your team’s weekly review
Growth funnel with CAC, LTV and conversion metrics

Lifecycle automation

Reputation-to-retention analytics

Measure issue sources, resolution speed, sentiment change, and the link between CX quality and churn. Brixi combines Aria voice and chat, Pulse buyer-intent intelligence, and workflow automation to run this without adding headcount — across Instagram, Facebook, Voice calls, Support inbox.

  • Measure issue sources, resolution speed, sentiment change, and the link between CX quality and churn.
  • Native integration with Instagram and Facebook
  • Turn service recovery into measurable retention revenue
  • Dashboards built for your team’s weekly review
Brixi workflow automation canvas

Where revenue leaks today

What ORM & CX teams lose without Brixi

From public review to resolved complaint to loyal advocate: Brixi helps brand, support, and CX teams defend reputation, recover at-risk customers, and turn great service into measurable retention revenue.

01

Slow responses turn customers into churn risk

A 2-hour delay on a public complaint destroys trust. Every minute of silence on a negative review or DM is revenue quietly leaving for a competitor.

Brixi closes this leak
02

Fragmented tools kill resolution speed

Comments, reviews, DMs, support calls, and tickets live in different tools — so agents repeat discovery, customers repeat themselves, and revenue walks out the door.

Brixi closes this leak
03

Recovery moments are never closed

Even resolved issues rarely turn into advocacy. Without a closed loop on sentiment and retention, brands never reinvest recovered customers into loyalty revenue.

Brixi closes this leak

For every role on your team

One platform, four points of view

Brixi gives every team the view they need, without forcing them into someone else’s workflow.

Head of Sales

Grow orm & cx revenue predictably

Pipeline visibility by stage, source and agent. Forecasts that actually match what closes.

Operations lead

Automate the repetitive 80%

Workflows take care of reminders, reschedules and document chases so ops focuses on exceptions.

Marketing head

Tie every campaign to booked revenue

UTM-tagged conversations, source attribution and cohort analytics across every channel.

CX & retention

Keep customers longer

Lifecycle nudges, sentiment detection, and retention playbooks tuned to your buyers.

The Brixi journey

How ORM and CX teams use Brixi to protect revenue

From first public signal to resolved loyal customer — Aria triages tone, Workflows route urgency, Pulse tracks sentiment, and the CRM keeps every team aligned on saving the relationship.

Step 1

01

Detect & classify (Pulse)

Pulse conversation analysis reads tone, urgency, and topic the moment a comment, DM, or support call arrives.

Step 2

02

Respond & route (Aria)

Aria replies in under 3 seconds, deflects routine service questions, and escalates genuine crises to the right human with full context.

Step 3

03

Resolve with context (CRM)

One unified customer record means agents never force customers to repeat — cutting resolution time and reducing churn risk.

Step 4

04

Close the loop (Workflows)

After resolution, Workflows measure sentiment improvement, trigger recovery offers, and surface advocates for case studies and referrals.

AI + CRM at work

Aria, Pulse, CRM & Workflows — in concert

Four products, one platform. Working together in ways that wouldn’t be possible if you stitched them from point tools.

AI

Aria sentiment-aware agent

AI agent that handles DMs, comments, reviews, and support calls with tone-matched responses and escalation logic.

Protects brand reputation while deflecting repetitive support.

Intelligence

Pulse conversation analysis

Reads intent, sentiment, urgency, and resolution quality across every conversation.

Surfaces churn risk and advocacy moments in real time.

CRM

Unified customer CRM

One timeline per customer with every complaint, resolution, purchase, and follow-up — shared across support, CX, and brand teams.

Cuts resolution time and eliminates "repeat-your-issue" frustration.

Automation

Recovery & retention workflows

Post-resolution flows that measure sentiment change, trigger recovery offers, and surface advocates for referral programs.

Turns service recovery into retention and expansion revenue.

Numbers that move

What changes when Brixi goes live

Typical results within 60 days of rollout for orm & cx teams.

First-response time

Before

Hours

With Brixi

< 5s

Lead → meeting conversion

Before

Industry avg

With Brixi

↑ 2.1×

Agent hours saved / week

Before

With Brixi

24+ hrs

Dormant reactivation

Before

< 8%

With Brixi

22%

Compliance-ready

AI that your auditor can read

Every conversation, consent and approval is logged — so you never trade speed for oversight.

Consent-first messaging

Granular opt-in capture and one-tap opt-out across every outbound channel.

Audit logs on every interaction

Immutable logs for every AI conversation, with PII redaction on stored transcripts.

Role-based access

Tenant-scoped access so teams only see the pipelines and data they are authorised for.

Data residency options

Regional hosting (India, UAE, EU, North America) with tenant isolation.

Core capabilities

Everything ORM & CX teams need in one platform

Sentiment-aware AI triage

Detect tone, topic, and urgency across Instagram, Facebook, reviews, calls, and inbox — and respond or escalate automatically.

Omnichannel resolution in one timeline

Coordinate replies, support calls, escalations, and follow-ups across every channel without losing customer context.

Reputation-to-retention analytics

Measure issue sources, resolution speed, sentiment change, and the link between CX quality and churn.

Brand-safe operational guardrails

Keep every AI reply aligned to approved tone, escalation logic, and brand-handling rules — protecting your public reputation.

Works with your stack

Connect Brixi to the tools you already use

InstagramFacebookSalesforceZoho

Real use cases

What teams ship with Brixi on day one

1

Save angry customers before they churn

Pulse detects negative sentiment in a support call and auto-routes it to a senior agent with a recovery offer ready to go.

2

Respond to public complaints in seconds

Aria answers Instagram comments and reviews 24/7 with brand-safe replies — preventing public moments from becoming viral crises.

3

Turn happy customers into advocates

When sentiment improves post-resolution, Workflows trigger a referral or case study invitation at the perfect moment.

Frequently asked

Answers before you ask

How fast can we launch Brixi for orm & cx?+

Most teams go live in 2–3 weeks. Complex integrations add another 1–2 weeks.

Does Brixi replace our existing CRM?+

Brixi can replace or complement your CRM. We integrate with Instagram, Facebook, Salesforce and more.

Can Aria handle conversations in our customers’ languages?+

Yes. Aria supports 20+ languages with mid-conversation language switching.

What does pricing look like?+

Brixi is priced per team seat and conversation volume. Book a demo for a tailored quote.

Ready to grow revenue?

See Brixi working for your orm & cx team.

Book a 30-minute demo. We’ll map Brixi’s AI agents, CRM and workflows to your exact channels, team structure and revenue goals.

Contact Sales

Trusted by revenue teams across 4+ channels.