One lead record
WhatsApp, calls, email, forms, and ads stay on the same customer timeline.
Leads · Deals · Tasks · Conversations
See source, owner, intent, conversation history, and the next step in one live lead record.
WhatsApp, calls, email, forms, and ads stay on the same customer timeline.
Reps see who is active now, based on replies, page views, and call signals.
Every conversation can update owner, stage, task, and next action automatically.
CRM operating flow
Brixi keeps the important CRM motion visible: where the lead came from, how serious they are, who owns them, and what should happen next.
Live lead record
Source
Google Ads · Pricing page
Owner
Assigned to Jordan K.
Stage
Qualified · Demo suggested
SLA
42 min left
Activity timeline
NowAds, forms, portals, calls, WhatsApp, and email create one lead record.
Intent score updates from replies, page visits, calls, and form depth.
Owner, stage, SLA, and priority are assigned without manual sorting.
Tasks, reminders, messages, and escalations run from the same record.
CRM by Business Type
Scroll through examples to see how intake, routing, next action, and outcome change by business type.

Site-visit pipeline
Capture property enquiries, score buying intent, assign the right project owner, and trigger WhatsApp reminders before the lead goes cold.

Appointment operations
Turn patient enquiries into scheduled consults with triage status, coordinator ownership, appointment reminders, and follow-up workflows.

Admissions follow-up
Score student leads from forms and ads, assign counsellors, send nurture messages, and keep deadline reminders tied to each applicant.

Test-drive funnel
Capture vehicle enquiries, detect finance or exchange interest, assign showroom reps, and schedule test-drive follow-ups automatically.

Service request routing
Convert calls and forms into service jobs, classify urgency, match technicians, and send quote or visit follow-ups without manual chasing.

Trial-to-demo motion
Use signup, pricing-page, and product-usage signals to prioritize accounts, assign reps, and run demo or expansion workflows.

Advisor workflow
Track policy enquiries, document status, advisor ownership, quote follow-ups, and renewal reminders on one governed customer record.
Core objects
Six everyday CRM objects keep the sales motion clear: leads, contacts, conversations, tasks, appointments, and workflows. Reps can see ownership, intent, and next action without opening another tool.
5
Lead
5
Deal
5
List
Lead
Deal
List
Workflow
Activity Timeline
Tasks & Reminders
Capabilities
Priority queue
01
Separate stages and views for new business, renewals, and expansion.
02
Prioritize people showing real activity across conversations and pages.
03
Build live lists from score, owner, source, activity, and stage.
04
WhatsApp, calls, email, and chat stay attached to the record.
05
Track stuck deals, source conversion, activity, and pipeline value.
06
Give managers, reps, and teams the right level of visibility.
Lead lifecycle
A compact view of how Brixi moves a record forward without making the team jump across tools.
Every source creates a record with channel, timestamp, and owner context.
Intent score updates from activity, replies, call notes, and pricing views.
Stages, value, probability, and close date stay visible in one place.
Tasks, messages, assignments, and escalations trigger automatically.
Connected stack
Pipeline
Stage movement, stuck deals, and follow-up gaps are easier to see.
Response
Reps start from intent and SLA queues instead of random lists.
Handoffs
Ownership and handoffs stay attached to the record.
FAQ
The decision usually comes down to migration, customization, conversation coverage, and how quickly reps can work from it.
Next step
We can translate your stages, ownership rules, scoring logic, and follow-up playbooks into a working CRM setup with WhatsApp, calls, and workflows already wired in.
Explore connected products
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WhatsApp Marketing
Broadcasts, AI replies, shared inbox, and growth workflows on WhatsApp.
Omnichannel AI
Keep WhatsApp, calls, email, and web chat in one shared context layer.
Workflow Orchestration
Trigger follow-ups, routing, reminders, and escalations from live signals.